The complete platform for eCommerce & Services (from data to action) →

Find out what really works.

One platform instead of ten tools. Tracking, analytics, AI and action — all in one place, all with your own data.

GDPR compliantMade in GermanyAgentsAutomationsSkillsMCP50+ native + AI features
Sale#4823
3 min ago

€127,40

$
Customer survey said: “Google”+ bias adj.
Recommendation✦ MCP

Meta budget +12% → expected ROAS lift +0.4

All in one platform

Every app works with the others — and gets better with every new app you enable.

AgentsMCP ToolsSystem & AutomationsRecommendationsInsightsSummaryPixelAttributionJourneysMMMLTVForecastingGeo TestsCreativesMarketing AnglesAd FatigueCorrelationsCustom ReportsAlertsData BridgeData ExportsAI LabelsAgentsMCP ToolsSystem & AutomationsRecommendationsInsightsSummaryPixelAttributionJourneysMMMLTVForecastingGeo TestsCreativesMarketing AnglesAd FatigueCorrelationsCustom ReportsAlertsData BridgeData ExportsAI Labels
AI VisibilityCustomer SegmentsLoyaltySurveysWidgetsBrand KitLibraryInfluencersCreatorsAgencyPlatformsShopsE-MailOrganicSEOKnowledgeTrendsWeatherMapHourlyUTM BuilderAI VisibilityCustomer SegmentsLoyaltySurveysWidgetsBrand KitLibraryInfluencersCreatorsAgencyPlatformsShopsE-MailOrganicSEOKnowledgeTrendsWeatherMapHourlyUTM Builder
Highlights

The complete platform for AI-driven marketing

Your data, your models, your rules — Adverfly connects everything into one system that truly understands your marketing.

AI
Pixel
Ads
Shop
CRM

Purpose-built for AI

Every feature collects data in a way your AI understands. It knows your customers, your channels and your numbers — and reasons with them.

Attribution
Loyalty
Recommendations
✦ Ask your AI

Designed for simplicity

No technical skills needed. Enable 50+ features (apps), ask questions, approve recommendations — everything in plain language instead of data chaos.

+
+

Every app compounds

All apps share the same data layer. With every app you enable, your analytics, recommendations and actions get better.

← Swipe →

Compared

One platform instead of ten tools.

Everything you'd otherwise need separate tools for — natively integrated in one platform.

Adverfly features also available via Claude MCP, ChatGPT MCP & co.
All Adverfly capabilities (apps) work together and feed each other more data — the more apps you turn on, the more precise each one gets (compounding effect).

Capability

Adverfly

All in one platform

Other tools

Separate & additional cost

Collect
First-party pixel & tracking

Built-in

Mixpanel, Hotjar · separate

Website analytics

Built-in

Google Analytics, Plausible

Ad platform integrations (Meta, Google, TikTok …)

Built-in

Funnel.io, Supermetrics · from $250/mo

Email & CRM (Klaviyo, Mailchimp, Brevo …)

Built-in

Native per tool · separate

Organic social (YouTube, Instagram, Threads)

Built-in

Sprout Social, Buffer · from $99/mo

SEO & Search Console

Built-in

Ahrefs, Semrush · from $99/mo

Surveys & customer feedback

Built-in

Typeform, SurveyMonkey

Reviews & earned mediaPrivate Beta

Built-in

Trustpilot, Yotpo Reviews · separate

AI visibility (ChatGPT, Claude, Gemini, Perplexity)

Built-in

Brand24, Mentionlytics

External signals (weather, Google Trends, news)

Built-in

Manual integration into BI

Workspace context (brand & knowledge base)

Built-in

Notion + manual sync

Categorize
Customer segments

Built-in

Klaviyo Lists, RudderStack

AI labeling (creative tagging)

Built-in

Manual tagging in DAM

Marketing Angles

Built-in

Manual analysis in spreadsheets

Asset Score

Built-in

Manual creative reviews

Analyze
Summary & Insights (cross-channel)

Built-in

Looker, Tableau · per seat

Creatives analytics

Built-in

Motion, Atria · separate

Customer journeys

Built-in

Heap, Amplitude

LTV & cohorts

Built-in

Manual cohort analysis in BI

Geo / hourly / product performance

Built-in

Custom dashboards

Custom reports

Built-in

Looker, Tableau · per seat

Heat mapsPrivate Beta

Built-in

Hotjar, Microsoft Clarity · from $99/mo

Session replaysPrivate Beta

Built-in

FullStory, LogRocket · from $39/mo

ProfitsPrivate Beta

Built-in

Manual P&L in Excel + BI

Measure
Multi-touch attribution

Built-in

Triple Whale, Northbeam · from $500/mo

Marketing Mix Modeling

Built-in

Consulting · from $10k per model

Geo tests

Built-in

Custom statistician · from $5k per test

Correlations & ad fatigue

Built-in

Manual stats in R/Python

Optimize
AI agents & recommendations

Built-in

ChatGPT, Claude · manual prompting

Cortex (AI assistant)

Built-in

Custom-built chatbot per workspace

Forecasting & budget planning

Built-in

Excel + consultant

Activate
Loyalty programPrivate Beta

Built-in

Yotpo, Smile.io · from $299/mo

Widgets (popups, spin-to-win)Private Beta

Built-in

Privy, Justuno · from $79/mo

Asset Studio (AI generation)

Built-in

Midjourney, Runway · from $30/mo each

Data Bridge (Meta CAPI, GA4)

Built-in

Stape, Funnel · from $250/mo

Automations

Built-in

Zapier, Make · from $20/mo

MCP tools for AI agents

Built-in

Build it yourself · eng team needed

Influencer trackingPrivate Beta

Built-in

Modash, Aspire · from $300/mo

Creator programsPrivate Beta

Built-in

Aspire, GRIN · from $300/mo

Articles & editorialPrivate Beta

Built-in

WordPress, Webflow + manual tracking integration

System
Brand Kit & asset library

Built-in

Frontify, Brandfolder · from $300/mo

Alerts & audit log

Built-in

Custom alerting + event tracking

Data Exports (REST API)

Built-in

Funnel, Supermetrics · from $250/mo

UTM Builder & Simulator

Built-in

Manual in spreadsheets

You save on licenses, setup and maintenance — and everything harmonizes in one place.

Platforms, shops, AI & more

Native integrations for every ad platform, shop system, email tool and AI provider — centrally connected.

Meta
Google
Tiktok
Snapchat
Pinterest
Bing
Spotify
Outbrain
Taboola
Shopify
Klaviyo
Mailchimp
Brevo
Meta
Google
Tiktok
Snapchat
Pinterest
Bing
Spotify
Outbrain
Taboola
Shopify
Klaviyo
Mailchimp
Brevo
ActiveCampaign
HubSpot
CleverReach
Omnisend
WhatsApp
Instagram (Meta)
YouTube
Threads (Meta)
ChatGPT
Claude
Perplexity
Gemini
Google Search Console
ActiveCampaign
HubSpot
CleverReach
Omnisend
WhatsApp
Instagram (Meta)
YouTube
Threads (Meta)
ChatGPT
Claude
Perplexity
Gemini
Google Search Console
How it works

From your data to action — in five steps

With Adverfly you collect your own data, understand it and put it to work automatically — no technical skills required.

PowerPixel
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Connected
Features

Measure the truth. Act on it.

One platform that tracks everything, measures the truth, and turns insights into action. Every app has a clear place in the lifecycle — from collection through analysis to activation.

Power Pixel

Power Pixel

Install and manage the Adverfly tracking pixel — capture events, conversions, and customer interactions across your sites.

Website

Website

Connect your website (Shopify and more) so transactions, customers and pixel-tracked events flow into Adverfly.

Platforms

Platforms

Connect ad platforms — Meta, Google, TikTok, Pinterest, Snapchat, and more — in one place.

Email

Email

Connect email and messaging providers — UTM-tagged campaigns flow into Adverfly attribution automatically.

Organic

Organic

Connect IG/YouTube/TikTok organic accounts. Search-engine and AI referrers are auto-tracked via the pixel — no setup required.

Surveys

Surveys

Create and manage surveys to gather customer feedback.

Explore

Discover the Adverfly platform

Define what matters

You define what "high-value" means — your metrics, your thresholds. The agent surfaces recommendations and anomalies based on your definition, not a one-size-fits-all model.

Gets smarter with you

Every time you approve, reject, or edit a recommendation, the agent learns your preferences. Your decisions become its playbook — it adapts to you, not the other way around.

You set the guardrails

You set the rules — custom prompts, focus areas, priority metrics, and notification preferences. Agents only surface what you care about. Every recommendation needs your sign-off.

Benefits

A platform that empowers your marketing team

Tracked sales (last 7 days)
Ad platforms38
Adverfly Pixel61
+60% more sales visible
By Goal

What do you want to accomplish?

Six real marketing goals — each mapped to the specific Adverfly apps that deliver them.

Reduce CPA & acquire profitably

See which channels and creatives actually bring buyers — and shift budget there before it burns.

Custom AttributionMarketing Mix ModelingGeo TestingMarketing AnglesAd FatigueRecommendations

Grow LTV, not just the first purchase

Which ad brings customers who come back? Which segment is gold? Keep them with Loyalty, Widgets and lifecycle automation.

LTV & CohortSegmentsLoyalty ProgramPersonalized WidgetsJourneysSystem & Automations

Convert more visitors into customers

Sharper hooks, tested creatives, and a shop experience that converts. Adverfly finds the angles that work — and shows them to the right customers.

Marketing AnglesAsset StudioAsset ScoreSurveysPersonalized WidgetsInsights

Maximize real profit — not just revenue

Optimize for contribution margin and marginal ROAS, not vanity numbers. Adverfly shows you the next profitable euro of budget.

Marketing Mix ModelingProfitsForecastingRecommendationsCustom Attribution

Scale without scaling your team

Cortex watches 24/7, Agents and Automations execute the work — budget shifts, audience sync, creative pauses. You approve, Adverfly does.

CortexAgentsSystem & AutomationsRecommendationsMCP ToolsAlerts

Every KPI in one place

End the Excel hours and tool sprawl. Insights, Summary, Custom Reports and Data Exports give every stakeholder the report they need.

InsightsSummaryCustom ReportsData ExportsData BridgeIntegrations

Swipe to see all goals

High Growth Brands

Built for High Growth Brands

Approval requiredNow

Meta budget +€20,000

Exceeds your €5,000 limit

ApproveDismiss
Guardrails activated

Guardrails

Your AI only acts within the limits you set: budget caps, approvals, clear rules. Trust in every action.

Google budget +10%

AI · approved by you

09:41

2 creatives paused

AI · within the rules

08:15

Budget limit changed

You

Yesterday
Logbook opened

Every action traceable (audit log)

Who changed what, when — and why? Every action lands in the logbook. Full control, even across your team.

Encrypted (AES-256)
Hosted in Frankfurt
No model training on your data
Only your workspace has access
External data protection officer
Secure by default

Secure by default (security by design)

Encryption, GDPR compliance and hosting in Frankfurt — security is the default, not an add-on.

LMLisa M.Admin
JKJonas K.Editor
ANNorth AgencyView only
Team access managed

Everyone sees only what they should (roles & permissions)

Invite your team and control who can see and change what — from teammates to external agencies.

CSV export (all data)Ready
REST APIActive
Delete account & dataAnytime
Export ready

Your data is yours (export & deletion)

Export everything, anytime — as CSV or via REST API. And if you leave, everything is fully deleted. Promised.

Custom app

Your logic in the workspace

Live

Custom MMM

Model tailored to your stack

Active

BI / warehouse bridge

Snowflake, BigQuery, dbt …

Connected
Tailor-made

Custom Tools & Features

Need a custom app, a custom model or a specific integration? We build it for your stack — tailored to your requirements.

Trusted by growing brands worldwide

Smilodox
Deine Torte
Aylashes
Aylin T.
"We now optimize our ads using Adverfly numbers instead of Facebook data, and our ROAS has increased significantly."

Aylin T.

CEO & Founder, Aylashes.com

Start today

The best time to start collecting is today.

Every layer gets smarter with more data. The earlier you start, the stronger your models, the better your decisions. — your future self will thank you.

Day 1

Your pixel starts collecting first-party data from the very first minute — every visit, every conversion.

Week 2

First patterns emerge: which creatives carry your performance, where customers drop off.

Month 1

Enough data for real measurement — models, tests and first recommendations go live.

Month 3+

The platform knows your business. Agents optimize autonomously — you just approve.

FAQs

Frequently asked questions

All answers at a glance. Still couldn't find what you're looking for?

Made in GermanyGDPR compliantEU hosting

Scale with confidence (and data)

Built in Germany with bank-level security and fully GDPR compliant. Your data is processed in the EU and stays yours.

Mobile appComing soon

Your control center.
In your pocket.

The Adverfly app brings every suggestion and action to your phone — review, approve, execute. From anywhere.

Soon on iOS & Android

Review suggestions

Every recommendation lands as a push on your phone — with context and expected impact.

Approve with one click

Approve, adjust or dismiss — actions only run once you give your OK.

Everything in view

KPIs, alerts and executed actions — your control center, wherever you are.

Good morning

Adverfly

Revenue today

€4.820

+12%
Today
6:0010:0014:0018:0022:00
ScaleNow

Meta budget +15%

Campaign “Spring Sale” — estimated uplift: +8% ROAS.

ApproveAdjust
Fatigue12 min ago

Hook B paused

Creative “Hook B” auto-paused — fatigue detected.

Cortex1 hr ago

MMM model updated

R² 0.91 — 12-week forecast available.

Why Adverfly

Specialized marketing agents vs. generic AI

Claude Code is powerful — but marketing needs connected data, continuous monitoring and the ability to act. That's exactly what Adverfly agents are built for.

Adverfly Agents

Built for marketing

Generic AI (Claude Code, ChatGPT)

General Purpose

What it actually does
Real numbers, not guesses

Every number comes from a real model — with a confidence range. You can see how reliable the forecast is, and show it to your boss or accountant.

Sounds plausible, but it's a guess. Nobody can tell you where the '+8% ROAS' actually came from.

Tells you what's really working

Tests the impact of each channel with real holdout experiments. You'll know: did Meta drive your sales — or was it the weather?

Only sees patterns. 'Both went up — so it must be Meta.' Actually it was the weather.

Does the work, not just suggestions

Runs the models. Scores the tests. Groups your creatives. You get finished results — not instructions.

Describes what you should do. Then you do it yourself — or hire a developer.

Understands marketing

Knows the difference between a view and a click. Knows what a normal click-through rate looks like. Spots bot traffic and brand-halo effects on its own.

Treats marketing like any other text. Will happily react to a 25% click-through rate — without noticing those are bots.

Learning & memory
Learns from what worked

Measures what each recommendation actually delivered. Bad suggestions surface — and don't get repeated.

No memory. Will suggest the same thing tomorrow — even if it crashed your account yesterday.

Full workflows in one go

From analysis to budget shift to syncing back to Meta — all one flow, with clear steps you can review.

Loses the thread after three steps. You become the coordinator — and only catch the mistake after the money's gone.

Hooked up to your setup
Directly connected to your data

Live link to Meta, Google, TikTok, your shop and your CRM. The data is always fresh — no copy-paste needed.

You copy-paste everything in — and it's stale by the time you send it.

Executes what you approve

Sends alerts, builds reports, changes budgets — only after your OK. You stay in control.

Just writes it in the chat. You then spend hours clicking through Meta, Google and Klaviyo yourself.

Traceable — for the whole team

Every recommendation comes with reasoning, source and date. Your team can see why something was suggested, any time.

Personal chat. Nobody but you knows why the AI said it — and it remembers nothing next login.

Use Claude Code for coding. Adverfly for marketing.